The Growing Problem With What We See Online

We are reaching a point where it’s becoming harder to tell what is real and what is fake online.

AI-generated content now fills social feeds—posts, images, comments, profiles, even conversations. Some of it is helpful. Much of it is not. And increasingly, it’s being used to imitate real people, fake engagement, and create the illusion of community.

The result is confusion, wasted time, and growing mistrust.

The biggest issue isn’t AI itself.
The issue is how easily it can be used to replace real human interaction.

When Noise Becomes the Norm

Most people don’t realize how much of what they scroll past each day isn’t created by a real person at all. It’s generated to keep you engaged, reacting, and scrolling.

That noise makes it harder for:

• Real voices to be heard
  
  
• Real causes to gain attention
  
  
• Real businesses to reach people
  
  
• Real community efforts to grow
  
  

When everything looks real, nothing feels trustworthy anymore.

Why This Matters Now

As AI content increases, trust becomes more valuable—and more fragile.

This is why we’re building spaces that slow things down, value human presence, and make room for content you can actually rely on.

This is only the beginning of the conversation.